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In one of his great battles, as the legend says, Alexander the Great gave order to his soldiers to burn the ships upon arrival at Persian’s shore, their enemy’s territory. They were outnumbered by the Persian armies and the odds were against them. When challenged by his men on how they would return without the…
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Put yourself in the position of Head of Sales / Marketing in a communication network service provider. One day, your CEO asked you what is your sales and marketing strategy. Your company sells its services to corporates in various verticals, those who need an internet backbone or digital data networks to connect their branches. So…
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Story telling has been our means of delivering messages, educations, and entertainments since the inventions of written and verbal language. All of cultures have their way of telling stories. Ancient Egyptians crafted symbols in the wall as media for the stories to be remembered and messages to be planted in reader’s mind. The picture that…
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Aryono's Blog 